Finish Line Festival
Complete exhibitor guide — Sunday, January 17, 2027 at 12th and San Jacinto, Austin TX.
About the Finish Line Festival
Date
Sunday, January 17, 2027
Festival Hours
7:00 AM – 2:00 PM
Location
12th & San Jacinto, Austin TX
Insurance Requirements
All Finish Festival exhibitors are required to submit a valid COI, please read all requirements and submit your COI below.
Submit your COIRequired Rules & Information
Tents
Professional tents are provided for ALL Finish Line Festival exhibitors. Do NOT bring your own tent.
Security
Overnight security is provided on Saturday night. However, please secure all valuables — this is an active nightlife area.
Internet / WiFi
No public WiFi is available at the Finish Line Festival. Personal hotspots are highly recommended.
Booth Staffing
Your booth must be staffed at all times during festival hours (7:00 AM – 2:00 PM). Unstaffed booths are subject to removal.
Food & Beverage Sampling
If you are sampling food or beverage — opened or packaged — additional permits and forms may be required.
Requires a City of Austin Food Permit ($70 via EventDog) plus a handwashing station at your booth.
No City of Austin permit required. Finish Line Festival only exhibitors have no additional form requirements.
Deadline for all food permits and forms: December 18, 2026
Handwashing Station Requirements
Required for anyone sampling open / unwrapped food or drink. Your station must be set up and operational before the health inspector visits your booth.
What to Include
Soap (no sanitizer), single-use towels, handsink or dispenser with spout, and a catch bucket for wastewater.
Inspection Reminder
Station must be set up before serving food. No food can be made at home. The permit must be posted at your booth.
5-gallon container with spigot that provides a continuous flow of water
Catch basin for wastewater
Liquid soap in a pump dispenser
Paper towels
Trash receptacle
Hand sanitizer is NOT an acceptable substitute for a proper handwashing station.
Festival Maps & Space
12th Street & San Jacinto Blvd, Austin, TX
The Finish Line Festival is an outdoor street festival adjacent to the finish line. Your booth location will be assigned and communicated prior to race weekend.
Load-In
Load-In Date
Saturday, January 16, 2027
Load-In Window
12:00 PM – 8:00 PM
All vehicles must clear the festival footprint by 8:00 PM on Saturday. No vehicles are permitted in the festival area during race day hours.
Race Day Timeline
Gates open for early exhibitor access
Race start — first runners depart
Festival opens to the public
First finishers expected at the finish line
Peak festival attendance
Festival closes — load-out begins
All exhibitors must be cleared
Load-Out
Load-Out Window
2:00 PM – 6:00 PM
Sunday, January 17, 2027
Late Fee
$250/hour after 6:00 PM
All items must be removed by 6:00 PM.
DO NOT begin breaking down your booth before 2:00 PM — runners are still finishing the race.